Tweaking Tweets To Improve Social Media Marketing
Twitter is a fantastic social media platform for those who want to get a message out and, hopefully, promote a product or brand effectively. And the promotional strategy does need to be effective. Simply tweeting out a massive number of shares and comments does not automatically translate into marketing success. Volume simply does not automatically lead to desirable reactions. One bad tweet is sure to be ignored. Why would anyone wish to follow or pay attention to someone who makes scores of really dull or uninspiring tweets?